Appreciated securities are perhaps the most cost-effective assets to use in making a gift.
When you transfer ownership of long-term holdings to the UNICEF USA, you receive a charitable deduction for their full market value—and you incur no capital gains tax (subject to IRS deduction limits).
Because the donor's information in electronic transfers are not always complete, please alert us in advance about the stock and number of shares you plan to give. You can do so by emailing or calling Ginger DiMascio at 706-817-2503.
According to IRS regulations, the date of your gift corresponds to the date it arrives in our possession (for transfers from brokerage account to brokerage account). Following is the information necessary to transfer stock to our account:
Account Name: Purification Heritage Center
Account Number: 5440H362
DTC #: 0725
Pierson Wealth Management
1380 West Paces Ferry Road, NW
Atlanta, GA 30327